Serif Normal Kato 7 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: book text, editorial, print design, longform reading, invitations, classic, formal, literary, refined, authoritative, text readability, traditional voice, editorial polish, print utility, bracketed serifs, sharp serifs, crisp terminals, vertical stress, bookish.
A classic serif with pronounced stroke contrast and bracketed, wedge-like serifs. The drawing favors crisp, tapered terminals and a relatively vertical stress, giving letters a clean, engraved feel. Proportions are balanced and text-oriented, with steady rhythm and clear counters; curves are smooth while joins stay sharp, and capitals feel sturdy without becoming heavy.
Well suited to body copy and extended reading in books, journals, and editorial layouts where a traditional serif texture is desired. It can also work for formal stationery and invitations, and for headings that benefit from a classic, authoritative voice without looking ornamental.
The overall tone is traditional and composed, with a distinctly bookish, editorial character. Its high-contrast rhythm and sharp finishing details lend an air of authority and refinement, suitable for content that aims to feel established and trustworthy.
The design appears intended as a conventional, high-contrast text serif that delivers a familiar reading color and an established, literary tone. Its restrained proportions and crisp serif treatment suggest a focus on clarity in print and a timeless typographic presence.
The italics are not shown; all samples appear upright. Figures are lining-style with noticeable contrast, and the lowercase includes a two-storey “g” and traditional serif detailing that reinforces a conventional reading texture.