Slab Normal Okday 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Vigor DT' by DTP Types, 'Classic Round' and 'Classic XtraRound' by Durotype, 'Orgon Slab' by Hoftype, 'Multiple' by Latinotype, 'Core Slab M' by S-Core, and 'Paul Slab' and 'Paul Slab Soft' by artill (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, editorial, sturdy, industrial, utilitarian, confident, vintage, clarity, impact, durability, workhorse, bracketed serifs, square terminals, ink-trap feel, soft corners, heavy punctuation.
A sturdy slab serif with heavy, bracketed slabs and squared-off terminals that read clearly at display sizes. Strokes are largely even in weight with minimal contrast, and the joins and corners show a subtly softened, slightly inky finish rather than razor-sharp geometry. Counters are relatively open and the overall rhythm is compact but not cramped, with solid verticals and stable horizontals. Numerals and capitals carry a strong, poster-like presence, while the lowercase keeps a workmanlike, readable texture.
Well-suited to headlines, posters, and signage where a firm, high-impact slab serif is needed. It can also serve packaging and editorial callouts that benefit from a robust, traditional voice and strong lettershape differentiation.
The tone is practical and assertive, evoking utilitarian printing and classic signage. Its heft and squared serifs give it an industrial, dependable character with a mild vintage flavor rather than a delicate or academic voice.
Likely intended as a straightforward, no-nonsense slab serif that prioritizes solidity and clarity, providing a versatile option for bold communication without decorative quirks.
The design’s weight distribution and blocky serif treatment create strong silhouettes and consistent color across lines of text. The slightly softened detailing helps prevent the forms from feeling overly mechanical, lending a more print-oriented, tactile impression.