Print Utnev 7 is a light, normal width, medium contrast, upright, short x-height font.
Keywords: kids branding, packaging, greeting cards, posters, headlines, playful, casual, friendly, handmade, storybook, handmade warmth, informal voice, approachable readability, whimsical charm, rounded, bouncy, organic, monoline, quirky.
A casual hand-drawn print with rounded, slightly wobbly strokes and a mostly monoline feel. Letterforms are open and soft, with gentle terminals and modest irregularities that keep the rhythm lively without becoming messy. Proportions are simple and readable, with compact lowercase and a slight bounce in the baseline and curves; spacing feels natural rather than mechanically uniform. Numerals and capitals follow the same relaxed construction, maintaining a consistent marker-pen/drawn texture across the set.
Works well for children’s materials, friendly packaging, invitations, greeting cards, and lighthearted posters where an informal voice is desirable. It also suits short headlines, pull quotes, and UI accents that benefit from a handmade feel; longer text is possible but will read most comfortably at moderate sizes with generous line spacing.
The overall tone is warm and approachable, with a playful, storybook-like informality. Its unevenness reads as human and personable, giving text a conversational, kid-friendly character while staying legible in short passages.
The design appears intended to mimic neat, hand-lettered print—clean enough for everyday readability, but intentionally imperfect to communicate warmth and personality. It aims to feel approachable and charming rather than formal or typographically rigid.
Curves are favored over sharp corners, and the stroke endings often taper or round off, reinforcing the drawn-by-hand impression. The font’s texture becomes more noticeable as size increases, where the subtle wobble and varying curve tension add charm.