Serif Normal Lemog 2 is a regular weight, wide, high contrast, upright, normal x-height font visually similar to 'Alphabet Asri' by Asritype, 'Ligaturess Serif' by Caron twice, and 'Res Publica' by Linotype (names referenced only for comparison).
Keywords: book text, editorial, magazines, literature, academic, classic, formal, literary, refined, readability, tradition, credibility, print text, editorial tone, bracketed, crisp, calligraphic, oldstyle, bookish.
A conventional serif with bracketed wedge serifs and a pronounced thick–thin rhythm that reads crisply at display and text sizes. The capitals are broad and steady with moderate contrast and gently flared terminals, while the lowercase shows oldstyle tendencies such as a two-storey “g,” an angled crossbar on “e,” and a softly curved “r.” Curves are round and open (notably in C, O, and S), with a slightly calligraphic stress that keeps counters lively. Numerals appear lining with clear modulation and strong verticals, giving figures a composed, print-oriented feel.
Well suited to long-form reading such as books, essays, reports, and academic or legal-style documents, as well as magazine and journal layouts. It also works for headings, pull quotes, and refined branding where a familiar, literary serif voice is desired.
The tone is traditional and authoritative, evoking book typography, editorial seriousness, and institutional polish. Its contrast and sharp serifs add a refined, slightly dramatic edge without becoming ornate.
The design appears intended as a reliable, print-native text serif that combines classic proportions with a lively, contrast-driven stroke model. It aims to deliver comfortable readability while signaling tradition and credibility.
The rhythm is even and readable, with generous interior space and distinct letterforms that keep similar shapes separated in running text. A few characters introduce subtle personality through terminals and hooks (e.g., Q’s tail and the lowercase g’s ear), balancing neutrality with typographic character.