Sans Superellipse Pidep 7 is a bold, very narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, logos, condensed, industrial, retro, punchy, confident, space saving, display impact, softened geometry, signage clarity, brand punch, rounded corners, soft terminals, high waist, compact, sturdy.
A compact, tightly set sans with rounded-rectangle construction and softly squared curves throughout. Strokes are heavy and consistent with subtle contrast, producing dense black shapes and strong vertical emphasis. Counters are narrow and often vertically oriented, while joins and corners are generously eased, giving the forms a superelliptical, rubber-stamp solidity. Overall proportions are tall and compressed, with short crossbars and compact apertures that keep word shapes narrow and uniform.
Works best in headlines and short statements where its condensed footprint and heavy color can create impact without taking much horizontal space. It suits posters, packaging, signage, and logo wordmarks that benefit from a sturdy, geometric presence and softened corners. In longer text, it will read most comfortably at larger sizes with generous spacing.
The tone is assertive and utilitarian, balancing a poster-like boldness with friendly rounded corners. Its compressed rhythm and chunky color evoke mid-century signage and industrial labeling, while the softened geometry keeps it approachable rather than harsh.
The design appears intended to deliver maximum presence in a narrow measure, using superelliptical curves and rounded corners to temper an otherwise industrial, compressed structure. It prioritizes strong silhouette and consistent texture for display settings where space efficiency and bold voice are key.
The design relies on vertical stems and tightly controlled widths, creating a consistent, economical texture in lines of text. Round letters appear more like rounded boxes than circles, and many terminals finish with flattened, softened ends that reinforce the structured, engineered feel.