Slab Square Ogty 11 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Brasilica' by CAST, 'Alkes' by Fontfabric, 'Clara Serif' by Signature Type Foundry, and 'TT Bells' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, signage, branding, packaging, robust, industrial, retro, confident, collegiate, display impact, signage clarity, retro utility, brand strength, blocky, bracketless, chunky, sturdy, compact apertures.
A heavy, block-forward slab serif with broad proportions and a compact internal rhythm. Strokes are thick and steady with modest contrast, and the serifs read as square-ended slabs that create strong horizontal/vertical emphasis. Counters are relatively tight and apertures tend to be narrow, giving the face a dense, poster-ready color. The lowercase shows a sturdy, workmanlike construction with simple terminals and a pragmatic, unornamented flow, while figures are bold and rounded enough to stay legible at display sizes.
Best suited for headlines, posters, and short blocks of impactful copy where a strong typographic voice is needed. It also fits signage and branding systems that want a sturdy, vintage-inflected slab presence, and it can work on packaging where high-contrast reproduction and quick recognition are priorities.
The overall tone is assertive and no-nonsense, with a vintage, industrial feel. Its weight and slab structure convey reliability and physicality, evoking signage, sports identity, and classic print headlines more than delicate editorial typography.
The design intent appears focused on delivering maximum impact and clarity through bold slabs, wide letterforms, and tightly controlled counters. It aims to echo classic display slab traditions used in advertising and signage while keeping forms straightforward and consistent for strong word-shape at large sizes.
Spacing appears intentionally generous for such a heavy style, helping prevent the dense shapes from clogging in words. The face maintains a consistent, squared-off logic across caps, lowercase, and numerals, producing a uniform, emphatic texture in paragraphs of display text.