Slab Contrasted Vubi 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Askan' by Hoftype, 'Mafra' and 'Mundo Serif' by Monotype, and 'Leida' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, retro, editorial, industrial, collegiate, impact, authority, heritage, legibility, bracketed, blocky, sturdy, ink-trap, high-impact.
A heavy, compact slab-serif with broad proportions and strong, bracketed serifs that read as sturdy blocks. Strokes show noticeable modulation, with rounded joins and subtly softened terminals that keep the mass from feeling harsh. Counters are relatively tight and the overall color is dense and even, while letterforms maintain clear, traditional construction with an assertive baseline presence. The numerals and capitals share the same robust slab treatment, producing a consistent, poster-ready rhythm across lines.
Best suited to headlines and display settings where impact and presence are priorities—posters, mastheads, branding marks, packaging panels, and signage. It can also work for short subheads or pull quotes, especially when you want a traditional, hard-working slab voice with a distinctly bold silhouette.
The tone is bold and authoritative with a vintage editorial flavor—suggesting classic newspaper headlines, collegiate signage, and industrial labeling. Its weight and slab structure project reliability and force, while the softened curves add a touch of warmth and familiarity rather than a purely mechanical feel.
The design appears intended to deliver maximum emphasis with a classic slab-serif vocabulary—thick stems, prominent bracketed slabs, and clear, traditional letter skeletons—optimized for attention-grabbing typography in editorial and promotional contexts.
In the sample text, the dense typographic color and pronounced serifs create strong word shapes and a prominent texture. The font’s wide stance and substantial serifs favor larger sizes where its internal spacing and modulation remain clear and the slab details can fully register.