Sans Normal Obkon 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Mark', 'FF Mark Paneuropean', and 'FF Nort' by FontFont and 'Moneis' by RantauType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, punchy, impact, approachability, simplicity, modernity, rounded, geometric, blocky, compact, soft corners.
A heavy, rounded sans with compact proportions and broad, simplified letterforms. Curves are smooth and generously rounded, while corners and terminals tend toward blunt, squared-off finishes, creating a sturdy, poster-like texture. Counters are relatively small and tightly enclosed (notably in B, e, and 8), and joins are clean and uniform, keeping the rhythm dense and consistent. The lowercase shows single-storey a and g with straightforward construction, and the numerals are bold and stable with clear, uncomplicated silhouettes.
Best suited to headlines and short bursts of copy where strong visual weight is desirable—posters, branding marks, packaging, and attention-grabbing signage. It can also work for social graphics and promotional layouts where a friendly but forceful voice is needed.
The overall tone is upbeat and approachable, with a confident, high-impact presence. Its rounded geometry and chunky massing give it a friendly, slightly playful feel while still reading as contemporary and assertive.
Likely drawn to deliver maximum impact with minimal fuss: a bold, rounded, geometric voice that stays legible and consistent while projecting warmth and confidence. The simplified shapes and tight counters suggest an emphasis on graphic presence and efficient reproduction at larger sizes.
In text settings the dense spacing and small internal counters create a dark, cohesive color that favors large sizes. The design’s blunt terminals and rounded bowls help maintain clarity at display scale, while fine details are intentionally minimized for a more graphic, simplified look.