Sans Normal Lokoh 9 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Passenger Sans' by Indian Type Foundry and 'SFT Schrifted Sans' by Schrifteria Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, assertive, modern, dynamic, punchy, impact, momentum, attention, strength, modernity, slanted, rounded, bulky, compact, high-impact.
A heavy, forward-leaning sans with broad, rounded constructions and compact internal counters. Strokes stay largely uniform, with smooth curves and squared-off terminals where diagonals meet, creating a sturdy, engineered feel. The overall rhythm is tight and energetic, with slightly condensed apertures and a consistent rightward slant that emphasizes motion and urgency. Figures and capitals read as blocky and confident, with simple geometric structure and minimal detailing.
Best suited to short, high-visibility settings such as headlines, posters, sports and fitness branding, packaging callouts, and display signage. It performs well when you need strong typographic presence and a sense of motion, especially at large sizes where its dense shapes and oblique stance can be appreciated.
The tone is bold and driven, suggesting speed, confidence, and contemporary utility. Its oblique posture and dense color give it an assertive, action-oriented voice suited to attention-grabbing messaging rather than quiet reading.
The design appears intended to deliver maximum impact with a streamlined, contemporary sans structure, using a consistent slant and compact forms to communicate momentum and strength. It prioritizes bold texture and quick recognition for display-driven applications.
Round letters like O and C appear robust with relatively small counters, while diagonals (V, W, K, Y) feel angular and forceful. The numerals are thick and compact, keeping a consistent texture in sequences and supporting headline-style emphasis.