Sans Superellipse Gubaz 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Neuron Angled' by Corradine Fonts, 'Nusara' by Locomotype, 'Plexes Pro' by Monotype, 'PTL Notes Soft' by Primetype, 'Dalle' by Stawix, and 'Obvia Narrow' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, friendly, utilitarian, industrial, impact, clarity, modernity, approachability, robustness, blocky, rounded, compact, sturdy, geometric.
A compact, heavy sans with a geometric skeleton and rounded-rectangle (superellipse) curves. Strokes are consistently thick with minimal modulation, and counters are fairly tight, giving the letters a dense, punchy color. Round glyphs like O and 0 read as squarish ovals with softened corners, while joins and terminals tend to be blunt and clean. The lowercase stays straightforward and workmanlike, with a single-storey a and g and a short-armed r; punctuation and numerals keep the same solid, squared-off rhythm.
Best suited to headlines, posters, branding, and packaging where a compact, high-impact presence is needed. It also fits signage and UI labels at larger sizes, where the rounded-rect geometry reads clearly and consistently. For longer passages, more generous sizing and spacing would help preserve clarity given the tight counters.
The overall tone is modern and no-nonsense, with a friendly edge from the rounded geometry. It feels confident and sturdy rather than delicate, leaning toward contemporary signage and product typography. The softened corners keep it approachable even at large, attention-grabbing sizes.
The design appears intended to merge a geometric, squared-round construction with a strong, contemporary weight for maximum visual impact. By keeping contrast low and terminals blunt, it prioritizes uniformity and robustness, while the softened corners add approachability without turning decorative.
The tight internal spaces and heavy forms favor display use, where the squarish curves and compact proportions become a defining graphic feature. In the sample text, the dense texture creates strong emphasis and clear word shapes, especially in all caps and numerals.