Sans Normal Agrur 7 is a regular weight, narrow, low contrast, upright, normal x-height font visually similar to 'Newspoint' by Elsner+Flake and 'Hegval Display' by Inhouse Type (names referenced only for comparison).
Keywords: ui labels, headlines, posters, packaging, wayfinding, clean, modern, straightforward, utilitarian, neutral, space saving, clarity, versatility, modern utility, condensed, rounded terminals, uniform strokes, open counters, compact.
A compact sans with uniform stroke weight and a tall, space-efficient silhouette. Curves are built from smooth, near-monolinear arcs, while joins and terminals tend toward softly rounded ends rather than sharp cuts. The uppercase is narrow and steady, with generous internal openings for letters like C, D, O, and Q. The lowercase stays simple and legible, with single-storey forms where expected and minimal embellishment; punctuation-like details (such as dots) are small and neatly aligned, reinforcing a tidy rhythm in text.
This font fits contexts where horizontal space is at a premium: UI labels, navigation, captions, and compact editorial components. It also scales well for headlines and posters where a tall, condensed voice is desirable, and works for packaging or signage that benefits from a clean, no-nonsense sans texture.
The overall tone is neutral and workmanlike, leaning modern and practical rather than expressive. Its condensed presence gives it a purposeful, economical feel, while the rounded finishing keeps it approachable instead of severe.
The design appears intended as a space-saving, general-purpose sans that prioritizes clarity and consistency across letters and numbers. Its restrained detailing suggests an emphasis on dependable everyday typography for modern layouts.
In continuous text the letterspacing reads slightly tight, creating a dense, efficient texture. Numerals follow the same monoline structure and compact proportions, integrating cleanly with the letters for mixed alphanumeric settings.