Sans Superellipse Uglut 7 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Geon' and 'Geon Soft' by cretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, sporty, friendly, confident, retro, impact, energy, approachability, branding, rounded, chunky, slanted, compact, soft corners.
A heavy, slanted sans with broad proportions and rounded-rectangle construction throughout. Strokes are consistently thick with minimal modulation, and terminals are soft and blunted rather than sharp. Counters are relatively open for the weight, while joins and curves lean toward superelliptical geometry, giving letters a sturdy, inflated silhouette. Spacing appears built for impact—tight internal shapes, strong rhythm, and clear, simplified forms across caps, lowercase, and numerals.
Best suited to large-scale typography where bold, slanted forms can drive emphasis—headlines, posters, and promotional graphics. It also fits branding and packaging that benefits from a strong, friendly voice, and works well for logo wordmarks and short display copy where rhythm and silhouette matter more than fine detail.
The tone is energetic and assertive but not aggressive, pairing athletic momentum with approachable softness. Its shapes read as contemporary and upbeat, with a faint retro branding feel due to the rounded corners and chunky stance.
The design appears intended to deliver maximum visual impact with a fast, forward-leaning stance while staying approachable through rounded geometry. It prioritizes strong silhouettes and consistent, simplified shapes to remain clear and distinctive in display contexts.
Capitals feel stable and blocky, while lowercase maintains a compact, punchy texture that keeps words dark and cohesive. Numerals match the letterforms’ rounded, weighty construction and are designed to hold up in short, high-contrast settings like scores, prices, or headings.