Sans Normal Arbet 7 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'FF Mutual' by FontFont, 'Galvani' by Hoftype, and 'Morandi' by Monotype (names referenced only for comparison).
Keywords: ui text, product design, branding, presentations, editorial, modern, neutral, clean, tech, corporate, clarity, versatility, neutrality, modernization, legibility, geometric, open counters, smooth curves, even rhythm, minimal.
A clean sans with broadly circular bowls and smooth, even stroke endings. Uppercase forms feel spacious with generous inner counters, while the lowercase stays straightforward and highly legible, relying on simple, open constructions rather than calligraphic modulation. Curves are rounded and continuous, with crisp joins and minimal detailing, producing a steady, contemporary rhythm across words and lines. Numerals follow the same plain, functional logic, blending comfortably with the text without drawing attention.
This font is well suited to interface labels, dashboards, and product typography where clean forms and even texture support quick scanning. It also works for contemporary brand systems, corporate communications, and presentation materials that need a neutral, dependable sans. In editorial or marketing layouts, it can serve as a primary text face or as a supporting companion for more expressive display typography.
The overall tone is modern and matter-of-fact, projecting clarity and restraint rather than personality-driven quirks. Its open shapes and calm spacing read as approachable and professional, with a subtle tech-forward feel that suits informational communication.
The design appears intended as a versatile, all-purpose sans: unobtrusive, readable, and visually consistent across a wide range of sizes. Its geometric leaning and open counters suggest an emphasis on clarity and modernity for everyday communication.
Round letters such as O/C/G show consistent curvature and generous aperture treatment, helping maintain readability in longer text. The design keeps terminals and intersections simple, creating a uniform texture that remains stable from display sizes down into paragraph settings.