Sans Normal Uhley 7 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Cosan' by Adtypo, 'Passenger Sans Cyrillic' by Indian Type Foundry, 'Clinica Pro' by Mint Type, 'Founder' by Serebryakov, and 'Linear' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, ui labels, modern, clean, confident, neutral, utilitarian, clarity, impact, modern utility, geometric simplicity, geometric, rounded, open counters, high legibility, even rhythm.
A solid, geometric sans with round, broadly circular bowls and consistent, even stroke endings. Curves are smooth and full, while straight strokes stay crisp, producing a steady texture in both caps and lowercase. The lowercase shows a single-storey “a” and “g,” generous apertures, and simple joins that keep counters open. Figures are straightforward and sturdy with clear silhouettes, maintaining a uniform, no-nonsense rhythm across mixed text.
Best suited for headlines, posters, and prominent interface labels where bold, clean letterforms need to hold up at a distance. It can also support branding and simple editorial display settings that benefit from an even, geometric sans voice.
The overall tone is contemporary and matter-of-fact, projecting clarity and reliability rather than personality-driven quirks. Its heavy, steady presence reads as confident and direct, fitting designs that need strong communication without stylistic ornament.
The design appears intended as a modern, high-impact sans built for clarity and consistency, emphasizing geometric simplicity, open counters, and strong silhouettes for confident display typography.
The forms lean toward geometric construction, with rounded letters (C, O, S) feeling closely related and consistent in curvature. Spacing appears balanced for display sizes, and the shapes maintain clear differentiation between similar characters through open apertures and distinct terminals.