Print Ugren 7 is a bold, very narrow, medium contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, greeting cards, friendly, playful, casual, approachable, handmade, handmade warmth, casual voice, expressive display, friendly emphasis, brushy, rounded, bouncy, quirky, high-contrast.
A lively handwritten print with a brush-pen feel and softly rounded terminals. Strokes show clear pressure modulation, pairing thick downstrokes with thinner upstrokes and occasional tapering, giving letters a slightly calligraphic rhythm without connecting. Proportions are compact and tall, with a tight footprint and an energetic, slightly irregular baseline flow. Counters are generally open and simple, and the forms favor smooth curves over sharp corners, creating a cohesive, modern hand-drawn texture across text.
Well suited to short to medium-length display settings where a human, handcrafted voice is desired—brand marks, packaging callouts, posters, and social graphics. It can also work for invitations and greeting card headlines, where its friendly brush texture adds personality and emphasis.
The overall tone is warm and informal, with a buoyant, personable character that feels conversational and upbeat. Its brushy movement and gentle quirks add charm and spontaneity, making it read as friendly rather than formal or rigid.
The design appears intended to capture the immediacy of marker or brush handwriting in a clean, repeatable print style. It prioritizes expressiveness and approachable charm while keeping letterforms legible for headline and accent text.
Uppercase forms are relatively simple and upright in structure, while lowercase shows more personality through loops and entry/exit strokes. Numerals follow the same brush-driven modulation and maintain good clarity, especially at display sizes.