Sans Superellipse Ognum 3 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Outlast' by BoxTube Labs, 'Neuron Angled' by Corradine Fonts, 'Isotonic' by Emtype Foundry, 'Amfibia' and 'Karibu' by ROHH, 'Amsi Pro' and 'Amsi Pro AKS' by Stawix, and 'Obvia Narrow' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, approachable, retro, impact, approachability, display clarity, brand presence, rounded, soft corners, compact, sturdy, geometric.
This typeface uses thick, even strokes with rounded-rectangle construction and soft corners throughout. Curves feel superelliptical rather than perfectly circular, giving bowls and counters a squarish, modern blockiness. Terminals are consistently blunted, joins are smooth, and interior apertures are relatively small, producing a dense, high-impact color on the page. Uppercase forms are compact and sturdy, while lowercase maintains a large, prominent body with simple, single-storey-style shapes and minimal modulation.
It performs best in large-size applications where its chunky shapes and rounded geometry can be appreciated—headlines, posters, packaging, storefront or wayfinding signage, and bold brand marks. It can also work for short UI labels or badges when ample size and spacing are available.
The overall tone is warm and approachable, with a playful, toy-like sturdiness. Its rounded geometry reads as friendly and informal, while the heavy massing adds confidence and a slightly retro display energy.
The design appears aimed at delivering a friendly, high-impact sans with rounded-rectangle forms that feel contemporary and approachable. It prioritizes strong silhouette and uniform texture for display-forward communication over delicate detail.
Letterforms show a consistent rounded-corner logic across straight and curved elements, creating a cohesive rhythm in headings. The squarish counters and closed apertures can reduce clarity at smaller sizes, but they reinforce a bold, logo-ready silhouette at larger sizes.