Sans Superellipse Gumoj 4 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'Bank Sans EF' by Elsner+Flake, and 'Reload' by Reserves (names referenced only for comparison).
Keywords: headlines, posters, signage, logos, packaging, industrial, techy, utilitarian, sporty, sturdy, impact, clarity, modernity, branding, rounded corners, squared bowls, compact, blocky, closed apertures.
A heavy, block-built sans with forms derived from rounded rectangles and softly chamfered corners. Curves are minimized in favor of squarish bowls and counters, producing a compact, engineered silhouette with consistent stroke weight and few delicate details. Terminals are generally flat and blunt, with tight apertures and enclosed interiors that emphasize solidity. Numerals follow the same boxy logic, with simple, high-impact shapes and restrained modulation.
Best suited to short, prominent text where impact and clarity matter: headlines, posters, product marks, and wayfinding. It also works for labels, UI headings, and number-forward applications (scores, pricing, sports/jerseys) where a sturdy, squared aesthetic is desirable.
The overall tone is tough and functional, evoking machinery labels, athletic numbering, and contemporary tech interfaces. Its squarish rounding keeps it approachable while retaining a no-nonsense, high-impact presence.
The design appears intended to deliver a modern, high-density, rounded-rectangular look that stays legible under bold display conditions. It prioritizes firmness and consistency over calligraphic nuance, aiming for a contemporary industrial voice that scales well in branding and signage.
Spacing reads generous enough to keep the dense shapes from clumping, but the closed counters and compact widths create a strong, dark texture in paragraphs. The design’s rounded-rectangle construction gives it a highly uniform rhythm across caps, lowercase, and figures.