Sans Normal Ingov 6 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Matt' by Fontfabric, 'MC Maxes' by Maulana Creative, 'LFT Etica' by TypeTogether, and 'Boulder' by Umka Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, kids media, playful, friendly, bubbly, retro, playful display, friendly branding, high impact, rounded, soft, chunky, cartoonish, compact counters.
A heavy, rounded sans with inflated, blobby silhouettes and soft terminals throughout. Strokes keep an even thickness and the letterforms rely on broad curves with slightly squarish rounding, creating a sturdy, cushiony texture on the line. Counters are generally small and simplified, and joins lean toward soft notches and scooped connections rather than crisp intersections. The lowercase shows single-storey, compact forms and short extenders, while figures are similarly bulbous and highly simplified for strong shape recognition at larger sizes.
Best suited to short, high-impact settings such as headlines, posters, logos, packaging, and playful brand systems where a bold, rounded voice is desirable. It performs particularly well at medium to large sizes, and can work for brief subheads or callouts when set with comfortable spacing.
The overall tone is cheerful and approachable, with a toy-like softness that feels casual and humorous. Its chunky rhythm and simplified interiors read as intentionally cute and attention-grabbing, evoking packaging, kids-oriented graphics, and lighthearted display typography.
Likely designed as a friendly display sans that prioritizes immediate visual punch and a soft, approachable character. The simplified geometry and tight counters suggest an emphasis on bold silhouette and playful tone over extended text readability.
The font’s distinctive personality comes from its consistently over-rounded corners, tight internal spaces, and slightly irregular, hand-molded feel. In blocks of text it creates a dense, dark color and benefits from generous tracking and line spacing to keep counters from visually closing up.