Sans Normal Nudom 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Plena' by Arodora Type, 'Nexa Rust' by Fontfabric, 'Poster Plain JNL' by Jeff Levine, and 'Organetto' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, playful, friendly, retro, chunky, quirky, display impact, friendly tone, retro character, handmade texture, rounded, soft corners, bulbous, bouncy, compact counters.
A heavy, rounded sans with bulbous curves, soft corners, and a deliberately uneven, hand-cut feel. Strokes stay consistently thick with minimal modulation, while many terminals show subtle angular nicks and wedge-like cuts that add texture to the otherwise smooth silhouettes. Counters tend toward small, compact openings, and the overall rhythm is dense and punchy, with broad letter bodies and sturdy verticals that keep forms stable at display sizes.
Best suited for headlines and short bursts of text where bold presence and personality are desired—posters, branding, packaging, and logo wordmarks. It can also work for playful UI accents or labels, but its tight counters and dense texture favor larger sizes over extended small text.
The tone is upbeat and approachable, leaning into a retro, cartoonish friendliness rather than strict geometric neutrality. Its chunky massing and quirky detailing suggest fun, informal messaging with a hint of nostalgic signage or mid-century playfulness.
Likely designed to deliver maximum visual impact with a warm, playful voice, combining rounded sans foundations with small angular cuts to avoid blandness and add character. The goal appears to be a distinctive display face that stays readable while feeling handcrafted and retro-informal.
Several shapes mix round construction with sharp interior notches (notably in curves and bowls), creating a distinctive cut-paper or stamped look. The lowercase reads particularly lively thanks to the simplified, weighty joins and compact apertures, while numerals share the same stout, rounded build for consistent headline impact.