Print Abmaj 2 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: packaging, posters, social media, branding, headlines, friendly, casual, playful, approachable, lively, human touch, casual tone, everyday legibility, expressive display, rounded, brushy, monoline, bouncy, informal.
A lively, handwritten print style with a rightward slant and a brush-pen feel. Strokes are predominantly monoline with gently rounded terminals and occasional tapered joins that suggest quick, confident drawing. Letterforms are open and generously spaced, with a slightly bouncy baseline and mild irregularity that preserves a natural hand-made rhythm. Uppercase shapes are broad and simplified, while lowercase stays highly legible with clear counters and smooth curves; numerals follow the same soft, drawn construction.
Well-suited to short-to-medium text where a personable voice is needed: packaging callouts, café or boutique branding, posters, invitations, classroom materials, and social media graphics. It performs best at display and subhead sizes where the brushy terminals and handwritten rhythm can be appreciated without crowding.
The overall tone is warm and conversational, like neat marker lettering used for notes, labels, or personal messages. Its relaxed slant and rounded forms read as upbeat and human, conveying friendliness more than formality.
Designed to deliver an informal handwritten presence that feels quick, natural, and friendly while staying clean enough for everyday legibility. The intent appears to be a versatile casual print for expressive headings and brand moments that benefit from a human touch.
The texture remains consistent across the alphabet, balancing spontaneity with readability. Curved letters (C, O, S) show smooth, continuous motion, and straight strokes stay slightly softened, reinforcing the brush-written character without becoming messy.