Sans Normal Miwi 3 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, packaging, logos, signage, playful, retro, chunky, cartoon, punchy, impact, retro flavor, friendly tone, handmade feel, display focus, rounded, soft corners, bulbous, heavy ink, quirky.
A dense, rounded display sans with large, blocky silhouettes and softly curved corners. Counters are small and often off-center, giving letters a slightly irregular, cutout-like feel. The stroke endings and joins lean toward blunt, carved terminals rather than clean geometric closures, and several glyphs show intentional nicks or notches that add texture. Spacing appears tight in text, producing a dark, compact rhythm with strong word shapes.
Best suited to large sizes where its chunky shapes and textured cuts remain clear—posters, bold editorial headlines, packaging fronts, storefront signage, and logo marks. It can also work for short, high-impact blurbs or calls-to-action, but the tight, dark color makes it less ideal for long passages of small body text.
The overall tone is playful and attention-grabbing, with a vintage poster and cartoon headline energy. Its deliberately imperfect details read as hand-cut or stamped, adding personality and a friendly, informal voice.
The design appears intended to deliver maximum visual impact with a friendly, retro-leaning personality, using rounded massing and intentional irregularities to feel handmade and bold on the page.
Uppercase forms are particularly squat and massive, while lowercase maintains a large presence with minimal delicacy, reinforcing a bold, headline-first attitude. Rounded letters like O/C/G lean toward oval bowls, and diagonals (V/W/X/Y/Z) keep broad, slabby geometry that supports the font’s heavy, graphic texture.