Sans Normal Miry 10 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, logos, playful, chunky, friendly, retro, cartoon, impact, approachability, nostalgia, attention-grab, rounded, blobby, soft corners, bulbous, compact counters.
A heavy, rounded sans with inflated shapes and softened corners throughout. Letters are built from broad, smooth strokes with gently pinched joins and compact internal counters, giving many forms a slightly “puffed” look. The lowercase shows single‑storey a and g, a round i/j dot, and a short, sturdy t, while punctuation-like details are minimal and geometric. Figures are similarly weighty and rounded, with wide bowls and simplified construction that favors bold silhouette over fine interior detail.
Best suited to large-scale display settings where its rounded mass and distinctive silhouettes can shine—headlines, posters, packaging, and punchy brand marks. It can work for short bursts of copy or emphatic callouts, but extended text will benefit from larger sizes and ample tracking to maintain clarity.
The overall tone is upbeat and approachable, with a humorous, toy-like presence that feels nostalgic and poster-ready. Its big, soft shapes read as friendly and informal, leaning toward pop and cartoon energy rather than corporate neutrality.
The design appears aimed at delivering maximum impact with a soft, friendly personality—prioritizing bold silhouette, rounded geometry, and simplified details for attention-grabbing display typography.
At text sizes the dense weight and tight counters can make interior spaces fill in, so it visually performs best when given generous size and spacing. The rhythm is driven by rounded bowls and broad horizontals, producing a strong, blocky texture in paragraphs.