Sans Normal Orbuf 5 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gimbal Grotesque' by AVP, 'Myriad' by Adobe, 'Hanley Pro' by District 62 Studio, 'FF Meta Headline' by FontFont, 'Whitney' by Hoefler & Co., and 'Werk' by Wilton Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, contemporary, playful, impact, approachability, modernity, clarity, versatility, rounded, soft corners, blocky, compact, high impact.
A heavy, geometric sans with rounded terminals and smoothly curved bowls that give the letterforms a soft, approachable edge despite the dense weight. Curves are broad and even, with minimal modulation, and joins stay clean and sturdy. Counters are relatively tight at this weight, while key shapes (like O, C, G, and S) remain open enough to read clearly. The lowercase shows simple, single-storey constructions with compact proportions and a stable, upright rhythm; numerals are bold and straightforward with rounded curves and strong verticals.
Best suited to display roles where strong weight and rounded geometry can carry personality—headlines, posters, branding marks, packaging, and attention-grabbing signage. It can also work for short UI labels or callouts when maximum emphasis is needed, but the tight internal spaces suggest avoiding long passages at small sizes.
The overall tone is energetic and assertive, balancing a solid, no-nonsense presence with friendly roundedness. It feels modern and pragmatic, with a slight playfulness that keeps it from reading as purely industrial or severe.
Likely intended as a bold, versatile sans for impactful communication—delivering high visual density and clear geometric forms while keeping a friendly voice through rounded finishing and simplified constructions.
Wide curves and softened corners reduce harshness at display sizes, while the dense black shapes create strong silhouette recognition. The design favors clear, uncomplicated geometry and consistent stroke behavior across uppercase, lowercase, and figures.