Print Segog 12 is a very bold, very narrow, medium contrast, italic, short x-height font.
Keywords: posters, headlines, packaging, signage, social media, playful, casual, friendly, lively, retro, hand-lettered impact, warm branding, informal emphasis, playful display, brushy, chunky, rounded, bouncy, hand-drawn.
A compact, brush-like handwritten print with thick, rounded strokes and a consistent rightward slant. Letterforms are tall and condensed, with soft terminals and subtly tapered joins that suggest marker or brush pressure. The rhythm is energetic and uneven in a natural way, with slightly variable widths and relaxed spacing that keep the texture informal while remaining readable at display sizes. Counters are relatively tight, and curves (especially in O, C, S, and numerals) stay smooth and weighty for a solid, poster-like presence.
Best suited for short, attention-grabbing text such as posters, storefront-style signage, packaging labels, and social media graphics where a friendly hand-lettered feel is desirable. It can also work for playful titles, pull quotes, and branded headers, but the dense weight and tight counters make it less ideal for long body copy at small sizes.
The tone feels upbeat and approachable, like hand-lettered signage or a casual note written with a bold marker. Its slanted, chunky shapes add motion and warmth, giving text an informal, personable voice that reads as fun rather than formal.
Designed to capture the immediacy of bold hand lettering in a clean, repeatable font form—delivering a confident marker/brush look with an energetic slant and compact proportions for high-impact display typography.
Uppercase and lowercase share a unified, simplified construction, leaning more toward hand-printed forms than connected script. Numerals match the same heavy, rounded brush logic, keeping headings and short numeric callouts visually consistent.