Sans Superellipse Kedu 1 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Black Square' by Agny Hasya Studio, 'FX Ambasans' by Differentialtype, 'Bantat' by Jipatype, 'RBNo3.1' by René Bieder, and 'Baluarte' by Tomtype (names referenced only for comparison).
Keywords: sports branding, headlines, posters, packaging, gaming ui, sporty, dynamic, techy, assertive, modern, impact, speed, modernity, robustness, branding, rounded, square-ended, oblique, compact apertures, ink-trap feel.
A heavy, forward-slanted sans with rounded-rectangle construction and softened corners throughout. Strokes are broadly uniform with minimal contrast, and the forms favor squared counters and tight apertures, giving a compact, engineered texture in text. Terminals are mostly blunt and slightly rounded, with occasional notch-like cuts at joins that add a subtle ink-trap/industrial impression. Numerals and capitals read as sturdy and geometric, with consistent curvature and a controlled, modular rhythm across the set.
Best suited to high-impact display use such as sports identities, team graphics, esports and gaming interfaces, product packaging, and promotional headlines where a sense of speed and power is desirable. It can work for short bursts of text (taglines, UI labels, calls to action), but its tight apertures and dense color suggest avoiding long passages at small sizes.
The overall tone is fast, tough, and contemporary—suggesting motion and performance. Its dense, squared-round geometry and aggressive slant convey a sporty, tech-forward attitude that feels confident and attention-seeking without becoming decorative.
Likely designed to deliver a punchy, aerodynamic grotesk with superelliptical curves—combining a wide, solid footprint with a strong oblique stance for immediacy and momentum. The notch-like joins and rounded-square counters appear intended to improve clarity at heavy weight while reinforcing an industrial, performance-driven character.
The slant is pronounced enough to create strong directional flow in headlines, and the tight internal spaces can make small sizes feel dense. The wide stance and squared bowls help maintain presence in large-scale settings, while the consistent rounding keeps the look friendly rather than harsh.