Sans Normal Kidem 5 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Binoma' by Eko Bimantara, 'Otoiwo Grotesk' by Pepper Type, 'Amsi Grotesk' by Stawix, and 'TG Glifko' and 'TG Haido Grotesk' by Tegami Type (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, modern, energetic, assertive, technical, impact, motion, clarity, modernity, attention, oblique, geometric, rounded, crisp, clean.
A heavy, oblique sans with broad proportions and a steady, low-contrast stroke. Curves are smooth and round-leaning while terminals read clean and matter-of-fact, producing a crisp silhouette at display sizes. Counters are relatively open for the weight, and the overall rhythm is even and forward-leaning, with compact joins and simplified details that keep shapes sturdy. Numerals follow the same robust, streamlined construction and feel consistent in width and color.
It performs best in headlines, posters, and brand marks where a bold, kinetic voice is needed. The wide, sturdy shapes also suit sports or automotive-style graphics, packaging callouts, and short UI or signage labels where immediate impact matters more than long-form reading comfort.
The slanted stance and dense weight give the face a sense of motion and confidence, suggesting speed, impact, and contemporary utility. It feels energetic and assertive rather than delicate, with a straightforward, no-nonsense tone suited to attention-grabbing typography.
The font appears designed to deliver a modern, high-impact sans voice with a built-in sense of speed. Its simplified, rounded construction and consistent stroke aim for strong reproduction across sizes while keeping letterforms clear and contemporary.
The design maintains a uniform typographic color across mixed-case text, and the oblique angle is strong enough to read as intentionally dynamic rather than incidental. Rounded forms and clean terminals keep it approachable even as the weight and width push it toward bold, headline-led use.