Sans Normal Abbab 18 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Siro' by Dharma Type, 'Alfabet' by Machalski, and 'Halcom' by The Northern Block (names referenced only for comparison).
Keywords: ui text, branding, editorial, signage, presentations, modern, clean, approachable, dynamic, technical, legibility, clarity, modernity, neutrality, emphasis, oblique, monoline, open apertures, rounded forms, generous spacing.
A slanted sans with monoline strokes and smoothly rounded bowls, producing an even, low-friction texture across lines. Proportions are on the broad side with generous sidebearings, and many forms show open apertures and straightforward terminals that keep counters clear. Curves are built from confident circular/elliptical geometry, while diagonals (A, V, W, X, Y, Z) feel crisp and stable. Numerals are simple and legible, with clean, open shapes and minimal ornamentation.
Well-suited to interface copy, dashboards, and product experiences where a clean italic voice is needed without sacrificing readability. It also works for contemporary branding, marketing collateral, and editorial layouts, and can hold up in wayfinding or short signage thanks to its open forms and clear numerals.
The overall tone is contemporary and clear, with a mild sense of motion from the slant. It reads as friendly and utilitarian rather than expressive or decorative, lending a calm, professional voice with a slightly energetic cadence.
The design appears intended as a practical, modern sans italic that prioritizes legibility and consistency, using simple geometry and open counters to stay clear in continuous text while still offering a forward-leaning, dynamic tone for emphasis.
In text, the steady stroke weight and open interior spaces help maintain clarity, while the consistent slant provides emphasis without calling attention to individual glyph quirks. Round letters (o, e, c) stay smooth and even, contributing to a cohesive rhythm suited to longer passages.