Sans Normal Pubuv 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Dexa Round' by Artegra, 'Engram Pro' by Machalski, 'Technica' by Monotype, and 'Radiate Sans' by Studio Sun (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, children's media, playful, friendly, chunky, bubbly, retro, warmth, impact, approachability, playfulness, display, rounded, soft, blunt, bouncy, compact.
A very heavy, rounded sans with soft corners and blunt terminals throughout. Counters are generous but simplified, and curves dominate the construction, giving letters a compact, “puffed” silhouette. Strokes maintain an even, solid rhythm with minimal modulation, and joins are smooth and forgiving rather than sharp. The uppercase appears broad and blocky, while the lowercase stays stout and sturdy with a single-storey ‘a’ and ‘g’ and a short-armed ‘r’, reinforcing an informal, approachable texture.
This font performs best where bold, friendly impact is needed: headlines, posters, display typography, packaging, and logo/brand marks. It also suits playful editorial callouts and kid-oriented or casual entertainment graphics where warmth and immediacy matter more than compact text economy.
The tone is upbeat and approachable, with a toy-like softness and a nostalgic, poster-friendly presence. Its rounded massing reads as warm and non-threatening, leaning toward casual fun rather than technical precision. Overall it feels friendly and attention-grabbing, suited to messages meant to feel welcoming or humorous.
The design appears intended to deliver maximum visibility with an inviting, rounded character—prioritizing softness, simplicity, and strong silhouette recognition at large sizes. Its consistent, chunky forms suggest a display-oriented font built to feel approachable and fun while remaining clean and modern.
In the sample text, the dense black color creates strong impact and a cohesive “headline blob” effect, while the simplified internal spaces help keep letters from feeling fragile. The numerals match the same rounded, chunky logic, and the overall set maintains a consistent softness across shapes.