Sans Superellipse Rimot 12 is a regular weight, very narrow, medium contrast, upright, short x-height font.
Keywords: posters, headlines, book covers, branding, packaging, art deco, theatrical, retro, eccentric, elegant, display impact, retro revival, space saving, distinctiveness, condensed, tall, tapered, stylized, high-waisted.
A tall, tightly set display face with strongly condensed proportions and a lively, hand-cut rhythm. Strokes show noticeable modulation and frequent tapering, with many terminals thinning to sharp points or small teardrop-like endings. Curves are narrow and vertically stressed, counters are tight, and several letters use simplified, almost monoline interior shapes contrasted against heavier outer strokes. The overall texture is spiky and vertical, with distinctive, occasionally idiosyncratic constructions in letters like G, Q, S, and the numerals.
Best suited to headlines, posters, cover titling, and branding where a tall, condensed voice helps fit more characters per line while still feeling decorative. It can work in short text bursts (taglines, pull quotes) when set with generous leading, but its stylization and tight counters make it more effective as a display face than for sustained reading.
The font conveys a vintage showcard sensibility—stylish, slightly mischievous, and theatrical. Its narrow, elongated forms feel dramatic and poster-like, balancing elegance with a quirky, characterful edge that reads as retro rather than contemporary.
The design appears intended as a characterful condensed display font that evokes early- to mid‑20th‑century advertising and theatrical signage. Its tapered terminals, vertical stress, and deliberate eccentricities prioritize personality and silhouette impact over neutrality.
Spacing and letterfit appear intentionally lean, producing a dense, vertical color in text. The mix of sharp tapers and rounded bowls creates a punchy rhythm that stands out most at larger sizes, where the unusual terminals and condensed silhouettes are most legible.