Sans Superellipse Huday 7 is a very bold, normal width, monoline, upright, tall x-height font visually similar to 'Corner Deli' by Fenotype, 'Casual Style' by Larin Type Co, and 'Imagine Pro' by Salamahtype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, playful, punchy, retro, impact, approachability, display, rounded, blocky, soft-cornered, compact, high-contrast (figure/wh.
A heavy, soft-cornered sans with rounded-rectangle construction throughout, producing squarish bowls and counters rather than pure circles. Strokes are uniformly thick with minimal modulation, and terminals are largely flat with generous rounding that keeps the texture smooth at large sizes. Apertures are relatively closed (notably in C, S, and e), while counters remain clear due to the wide, superelliptical shaping. Uppercase forms read sturdy and compact; lowercase is large and robust, with single-storey a and g and simple, blocky joins that maintain an even rhythm. Numerals follow the same blunt, rounded geometry, with sturdy, compact proportions and clear interior spaces.
Best suited to display applications where weight and shape can carry personality—headlines, posters, logos, packaging, and storefront or wayfinding-style signage. It can also work for short callouts and labels where a compact, high-impact texture is desired, especially at medium-to-large sizes.
The overall tone is assertive but approachable: dense, chunky letterforms feel confident and attention-grabbing, while the rounded corners soften the impact into something friendly and informal. It evokes a contemporary retro sensibility—like modernized signage and packaging type—balancing toughness with warmth.
The design appears intended to deliver maximum presence with a friendly edge: a compact, geometric, rounded-rectangle language that prioritizes bold readability and a distinctive, modern-retro voice for branding and display typography.
At text sizes the strong weight creates a dark, continuous color and a tight, poster-like texture; spacing appears designed to keep words cohesive and impactful. The squarish rounds and consistently rounded corners give it a distinct, highly branded silhouette that stays recognizable across mixed case and figures.