Sans Normal Yazi 7 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: posters, packaging, headlines, kids media, logos, playful, handmade, friendly, bold, casual, human feel, fun display, organic texture, informal tone, rounded, blobby, chunky, soft, irregular.
A chunky, rounded sans with heavy, softly swollen strokes and noticeably irregular edges that mimic ink or paint applied by hand. Counters are small and often asymmetric, with simplified interior shapes that keep the texture lively. Forms lean on broad curves and blunt terminals, producing a sturdy, compact silhouette with a slightly bouncy baseline rhythm and uneven stroke boundaries rather than crisp geometry.
Best suited to display settings where a bold, hand-rendered feel is desirable—posters, playful branding, casual packaging, event flyers, and kid-oriented materials. It can also work for short headlines or logo wordmarks where texture and personality are more important than small-size clarity.
The font feels informal and mischievous, with a kid-friendly, crafty tone that reads as approachable rather than refined. Its imperfect, organic contours add personality and humor, giving text a warm, homemade presence.
The design appears intended to deliver a friendly, hand-drawn look in a robust, high-impact weight, combining rounded construction with deliberately imperfect edges for an organic, craft-like texture.
In text, the dense color and tight apertures can cause counters to fill in visually at smaller sizes, so it benefits from generous sizing and spacing. The uneven outlines create a consistent “marker/inked” texture across uppercase, lowercase, and numerals, emphasizing character over precision.