Sans Normal Obgek 11 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Dexa Pro' by Artegra, 'Aspira' by Durotype, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, and 'Avenir Next Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, confident, playful, modern, impact, approachability, clarity, display focus, rounded, blocky, chunky, smooth, soft corners.
A heavy, rounded sans with broad, smooth curves and minimal stroke modulation. Uppercase forms are compact and sturdy, with generous bowls in letters like B, D, O, and P and straightforward, squared-off terminals that keep the shapes clean and graphic. The lowercase shows a prominent single‑storey “a” and “g” and a large, circular i/j dot, contributing to an approachable, informal texture. Numerals are similarly robust and simplified, emphasizing clear silhouettes over fine detail.
This font is well suited to headlines, posters, packaging, and bold branding where strong presence and friendliness are both desired. It can also work for short UI labels or signage at larger sizes where its simple, rounded forms and sturdy figures remain clear.
The overall tone is bold and upbeat, with a friendly softness that keeps the weight from feeling severe. Its chunky geometry and rounded joins read as contemporary and approachable, suggesting a casual, energetic voice suited to attention-grabbing messages.
The design appears intended to deliver maximum impact with a warm, approachable feel, using simplified shapes and rounded construction to create a confident, modern display voice.
Spacing appears comfortable for display use, with dense black shapes balanced by open internal counters that help maintain legibility at larger sizes. The design leans on consistent, rounded construction across letters and figures, creating a cohesive, poster-like rhythm in paragraphs and headlines.