Sans Normal Lykip 7 is a very bold, wide, low contrast, italic, tall x-height font visually similar to 'BR Shape' by Brink, 'FS Koopman' by Fontsmith, 'Kinetika' by Monotype, 'Otoiwo Grotesk' by Pepper Type, 'NeoGram' by The Northern Block, 'LFT Etica' by TypeTogether, and 'Genera' and 'Goldbill' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logo design, sporty, energetic, bold, punchy, playful, impact, motion, branding, display, oblique, rounded, blocky, compact, heavy.
A heavy oblique sans with rounded, compact counters and sturdy, geometric construction. Strokes are consistently thick with softened corners and minimal modulation, creating dense, high-impact word shapes. The slant is pronounced and uniform across caps and lowercase, and the lowercase shows a tall mid-zone with short extenders, keeping lines visually tight. Curves (C, O, S) read as broad, near-circular forms, while diagonals and joins stay blunt and robust for a strong, poster-like silhouette.
Best suited to display typography where impact and momentum are desired—headlines, posters, sports or streetwear branding, packaging, and logo wordmarks. It can also work for short UI labels or promotional callouts when set with generous tracking and adequate size.
The overall tone is energetic and forward-leaning, with a sporty, assertive presence. Its rounded geometry keeps the mood friendly rather than aggressive, making it feel modern, upbeat, and built for attention.
The design appears intended to deliver maximum visual punch with a fast, forward-leaning stance, pairing sturdy geometric forms with rounded friendliness for bold branding and attention-grabbing display use.
Spacing appears designed for large display settings: the dense black shapes and relatively small apertures can close up at smaller sizes, while the oblique angle adds motion and emphasis in headlines. Numerals match the same weight and rounded, compact rhythm, supporting consistent typographic color across mixed text.