Serif Normal Argid 10 is a bold, wide, very high contrast, italic, normal x-height font.
Keywords: headlines, editorial, book covers, magazines, posters, classic, luxe, dramatic, literary, elegant emphasis, editorial voice, classic revival, display impact, bracketed, calligraphic, swashy, crisp, angular.
A high-contrast serif italic with sharply tapered stems and pronounced thick–thin modulation. Serifs are bracketed and wedge-like, with crisp terminals that often finish in pointed or slightly hooked forms. The italic construction is energetic and right-leaning, showing calligraphic influence in the asymmetry of curves and the flowing joins in lowercase. Counters are relatively compact and the overall color is dense, with sturdy verticals and elegantly thinned hairlines that create a sparkling rhythm in text.
This font is well suited to headlines, cover typography, and editorial layouts where contrast and italic motion can be showcased. It can also work for pull quotes, introductions, and short-form text at larger sizes where its hairlines and sharp details remain clear.
The tone is refined and dramatic, evoking traditional print typography with a fashionable, editorial edge. Its strong contrast and lively italic gestures give it a confident, somewhat theatrical voice suited to premium or literary contexts.
The design appears intended to deliver a conventional serif structure with heightened contrast and expressive italic calligraphy, balancing classic readability with a more luxurious, attention-grabbing texture for display-led typography.
Uppercase forms read sturdy and formal while maintaining the italic slant, and several characters show swash-like details (notably in the tailing and entry strokes of letters such as Q, J, y, and z). Numerals follow the same italic, high-contrast logic, with curved figures and sharp finishing strokes that feel designed to match display settings as well as emphasized text.