Sans Normal Konar 1 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Marat Sans' by Ludwig Type, 'Quire Sans' by Monotype, 'Tabac Sans' by Suitcase Type Foundry, and 'Plusquam Sans' by Typolis (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, modern, confident, energetic, sporty, friendly, high impact, express motion, modern utility, display clarity, slanted, geometric, rounded, clean, compact.
A heavy, slanted sans with smooth, rounded curves and a generally geometric construction. Strokes are thick and even, with minimal modulation, producing strong color on the page. Counters are compact and apertures tend to be fairly tight, while terminals are clean and unadorned. The overall rhythm is steady and forward-leaning, giving the letterforms a cohesive, fast visual flow; numerals and capitals share the same sturdy, simplified structure.
This font is best suited to headlines, short bursts of text, and display settings where a strong, forward-leaning presence is desirable. It can work in branding and packaging that need a modern, energetic voice, and is particularly effective for sports, fitness, and promotional materials. For longer passages, it will be most comfortable at larger sizes where its tight apertures and dense weight stay open.
The combination of weight and slant conveys momentum and assertiveness, with a contemporary, upbeat tone rather than a formal one. It reads as energetic and direct, well suited to messaging that aims to feel active and confident.
The design appears intended to deliver a bold, contemporary sans voice with built-in motion from the slant, prioritizing impact and legibility in display use. Its simplified, rounded geometry suggests an aim for broad applicability across modern graphic contexts while keeping a distinctive, energetic stance.
Round letters like O and Q appear broad and smooth, and the set maintains consistent stroke endings and spacing, supporting a unified texture in longer lines. The slant is pronounced enough to be expressive while remaining clear in continuous text, especially at larger sizes.