Sans Normal Amkim 26 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bluteau Arabic Sans', 'Bluteau Hebrew Sans', and 'Bluteau Sans' by DSType and 'Priva' and 'Priva Pro' by Monotype (names referenced only for comparison).
Keywords: branding, ui text, headlines, signage, posters, modern, clean, friendly, confident, straightforward, clarity, versatility, modernity, legibility, neutral voice, geometric, rounded, solid, open counters, minimal.
A solid, geometric sans with broad circular and elliptical bowls, crisp terminals, and a consistent, even stroke texture. Curves read as smooth and deliberate, while joins stay clean, producing a sturdy, graphic silhouette. Proportions favor wide, open counters and clear interior space; uppercase forms feel compact and authoritative, while lowercase shows a familiar, contemporary structure with a two-storey “a” and “g” that maintain clarity at larger sizes. Numerals are simple and highly legible, matching the rounded construction of the letters.
This style works well for contemporary branding, product packaging, and editorial headlines where a clean, geometric presence is desired. It also suits UI and marketing layouts that benefit from strong legibility and a stable, even color in short-to-medium text settings.
The overall tone is modern and direct, with a friendly, approachable softness from its rounded geometry. It feels pragmatic and confident rather than quirky, lending a dependable voice to interfaces and brand messaging alike.
The design intention reads as a versatile, geometric workhorse: a straightforward sans built for clear communication, consistent rhythm, and a modern visual signature without decorative distraction.
Spacing appears generous and steady, helping text blocks stay readable and calm. The rounded forms in letters like C, G, O, and Q create a cohesive rhythm, while the simpler diagonals and straight stems keep the texture crisp and orderly.