Sans Normal Agdur 10 is a bold, narrow, monoline, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'Apres' by Font Bureau, 'Brandon Grotesque Condensed' and 'Brandon Text Condensed' by HVD Fonts, 'Masserini' by Studio Sun, and 'Elpy' by Wordshape (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, industrial, confident, clean, utilitarian, impact, clarity, modern utility, compactness, compact, high-contrast, crisp, sturdy, geometric.
This typeface is a compact, heavy sans with smooth, rounded curves paired with straight, decisively cut terminals. Strokes read as consistently thick, with minimal modulation and tight internal counters that give letters a dense, ink-trap-free silhouette. Curved glyphs (like C, O, and S) are broadly elliptical, while verticals feel dominant, creating a strong rhythm in blocks of text. Lowercase forms are straightforward and functional, with single-storey a and g, short crossbars, and simple construction; punctuation and numerals appear sturdy and highly legible at display sizes.
It performs best in headlines, short statements, and branding where a compact, high-impact sans is needed. The dense texture also suits packaging, labels, and signage applications that benefit from strong contrast against the background and clear letterforms at larger sizes.
The overall tone is modern and no-nonsense, conveying strength and clarity rather than softness or calligraphic personality. Its compact width and dark color produce an assertive, workmanlike feel suited to contemporary interfaces and signage-like communication. The impression is confident and practical, with a subtle industrial edge.
The design intention appears to prioritize a compact, forceful sans voice with clean geometry and strong legibility, optimized for attention-grabbing text. Its simplified lowercase and sturdy numerals suggest a practical, versatile display tool meant to stay neutral while still feeling bold and contemporary.
Spacing appears relatively tight, reinforcing the dense, impactful texture in paragraph samples. Round shapes remain controlled and not overly friendly, and the overall set stays consistent in weight and geometry across uppercase, lowercase, and figures.