Sans Superellipse Emkus 10 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, posters, packaging, headlines, editorial display, retro, playful, friendly, sporty, casual, friendly display, retro modern, dynamic tone, soft geometry, rounded, soft corners, squarish rounds, open apertures, monoline.
A rounded, obliqued sans with a superelliptical construction: curves resolve into softened corners and squarish bowls rather than perfect circles. Strokes read largely monoline with gentle tapering at joins, and terminals are consistently rounded or softly clipped. The uppercase is compact and upright in structure while leaning forward, with broad curves on C/G/O/Q and a clean, simple E/F/T. The lowercase mixes single-storey forms (notably a and g) with open counters and slightly irregular, hand-cut rhythm; m/n/u show tall, rounded shoulders, and descenders (g, p, q, y) curve smoothly with minimal sharpness. Numerals follow the same soft geometry, with a rounded 0, an angled-top 1, and generously curved 2/3/5/6/9.
Well-suited for branding and packaging that benefit from warmth and momentum, as well as posters and headline typography where its rounded superelliptical shapes can read at a glance. It also works for short editorial display passages, pull quotes, and event/promotional graphics where a casual, retro-leaning voice is desired.
The font feels approachable and energetic, combining a mid-century/retro flavor with a sporty forward slant. Its softened rectangles and rounded joins keep the tone friendly and informal, while the consistent italic angle adds motion and a lightly dynamic, display-oriented character.
The design appears intended to merge geometric simplicity with softened, humanized details—using rounded-rectangle construction and a consistent italic slant to create a distinctive, lively sans for display-forward communication.
The design maintains strong consistency in corner rounding and bowl shapes across cases, giving text a cohesive, rubbery silhouette. Spacing appears moderate and even in the sample text, supporting short bursts of copy, though the distinctive oblique forms and stylized curves make it more characterful than neutral.