Sans Normal Folov 7 is a very light, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, branding, editorial, posters, packaging, minimal, refined, airy, contemporary, architectural, minimalism, elegance, modernity, clarity, luxury, monoline, linear, geometric, open, clean.
A monoline, geometric sans with extremely thin strokes and generous counters. Curves are drawn with smooth, near-circular geometry, while straights stay crisp and vertical/horizontal, creating a clean, engineered rhythm. Terminals are simple and unadorned, and joins stay restrained, giving letters a sleek outline-like presence. The overall spacing feels even and deliberate, and the figures match the same light, linear construction for a cohesive texture in text.
Best suited to display use such as headlines, brand marks, fashion and beauty packaging, posters, and editorial features where a light, refined voice is desired. It also works well for minimalist UI titles or navigation at comfortable sizes, especially where an airy, understated texture is appropriate.
The font reads as quiet, modern, and design-forward—more about elegance and restraint than warmth. Its hairline construction and geometric shapes suggest a premium, gallery-like tone that feels sophisticated and airy.
The design appears intended to deliver a modern, minimal sans with a delicate, luxurious presence—prioritizing geometric clarity and visual lightness for sophisticated display typography.
The thin stroke weight makes the type appear almost drawn with a fine pen, which emphasizes negative space and can cause details to recede at smaller sizes. In larger settings, the consistent geometry and open forms create a polished, high-end look.