Sans Normal Lobiv 12 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Croih' by 38-lineart, '1955' and 'Jarvis' by Alan Smithee Studio, 'FBS Poffen' by Febspace Studio, 'JT Marnie' by JAM Type Design, 'Adequate' by K-Type, 'Glimp' by OneSevenPointFive, 'Gordita' by Type Atelier, and 'Inovasi' and 'Magnify PRO' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, advertising, packaging, sporty, energetic, confident, modern, punchy, impact, momentum, branding, display, clarity, oblique, geometric, rounded, compact, forward-leaning.
This typeface is an oblique, heavy sans with broad proportions and smooth, geometric construction. Strokes stay largely uniform, producing a solid, poster-like color, while terminals are clean and mostly straight-cut. Counters are rounded and fairly open for the weight, and curves (C, O, S) read as elliptical rather than perfectly circular, reinforcing the forward slant. The overall rhythm is sturdy and consistent, with slightly tightened interior spaces that help maintain a dense, impactful texture across words and numerals.
Best suited to short, high-impact settings such as headlines, posters, promotional graphics, and sports or active-lifestyle branding where a strong, dynamic presence is needed. It can also work for bold packaging callouts and large-format signage, especially when the goal is immediate visibility and a sense of motion.
The combination of strong mass and forward lean gives the font a fast, assertive tone. It feels contemporary and performance-oriented, projecting momentum and confidence rather than delicacy or formality.
The design appears intended as a modern, high-energy display sans that prioritizes impact, speed, and clarity at larger sizes. Its uniform stroke strength and rounded geometry suggest a focus on bold, simplified forms that reproduce cleanly in branding and promotional contexts.
In the sample text, the bold oblique silhouette remains clear at larger sizes and holds together well as a headline voice. The numerals share the same muscular, rounded logic as the letters, keeping mixed alphanumeric settings cohesive.