Sans Superellipse Ognum 5 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Corner Deli' by Fenotype and 'Imagine Pro' by Salamahtype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logotypes, playful, retro, friendly, punchy, sporty, impact, space-saving, approachability, retro tone, brand clarity, rounded, blocky, soft corners, compact, geometric.
A compact, heavy sans with rounded-rectangle construction and softened terminals throughout. Strokes are thick and even, with minimal contrast and tight internal counters that create a dense, poster-ready texture. Curves lean toward superellipse-like bowls (notably in O, C, D, and lowercases like o/e), while joins and shoulders stay firm and simplified. The overall rhythm is narrow and steady, with short ascenders/descenders and broad, stable horizontals that keep the shapes bold and cohesive at display sizes.
Best suited to headlines, posters, and short emphatic copy where its compact mass and rounded geometry can carry impact. It works well for branding and packaging that want a friendly, sporty, or retro-leaning presence, and it can be effective in logotypes where a bold, cohesive silhouette is desirable.
The tone is upbeat and approachable, balancing a retro sign-painting feel with modern geometric bluntness. Its rounded corners keep it friendly, while the compact weight and tight apertures add punch and urgency suitable for energetic messaging. The result reads as confident and slightly quirky rather than formal or delicate.
Likely designed to deliver maximum visibility and character in a condensed footprint, using rounded-rectangle geometry to stay approachable while remaining assertive. The simplified construction and uniform stroke weight suggest an emphasis on consistency and strong silhouette over fine typographic nuance.
Letterforms show intentionally simplified details—small apertures and sturdy joints—helping maintain a consistent silhouette across the alphabet. Numerals match the same rounded-rect geometry and dense counters, supporting a unified, headline-driven voice.