Sans Normal Atdaf 13 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, children's, social media, friendly, casual, hand-drawn, playful, approachable, human warmth, informality, approachability, everyday tone, playful clarity, rounded, monoline, soft terminals, informal, quirky.
A rounded, monoline sans with visibly hand-drawn construction and gently irregular stroke rhythm. Curves are soft and slightly asymmetric, with subtle wobble in bowls and diagonals that keeps the texture lively without becoming messy. Terminals tend to be blunt and rounded, joins are simple, and counters are open and clear; overall spacing feels natural and slightly uneven, reinforcing an organic, marker-like feel while maintaining steady legibility in text.
It works well for approachable branding, packaging, and poster headlines where an informal, human tone is desired. The steady, rounded shapes also make it suitable for short-to-medium text in social graphics, labels, educational materials, and kid-focused applications where friendliness and clarity are key.
The font reads warm and personable, with a lighthearted, everyday tone. Its casual imperfections and soft geometry suggest an informal voice suited to friendly messaging rather than corporate precision.
The design appears intended to deliver a casual handwritten look with the reliability of a clean sans structure. Its slightly irregular outlines and soft terminals aim to add warmth and personality while keeping forms straightforward and readable.
Uppercase forms are simple and clean, while lowercase adds more personality through rounder bowls and handwritten inflections (notably in letters with loops and tails). Numerals follow the same informal, rounded logic and blend smoothly with text, helping maintain a consistent voice across mixed alphanumeric content.