Sans Normal Hirel 3 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, packaging, signage, editorial, friendly, modern, clean, playful, approachable, approachability, clarity, modernity, simplicity, versatility, rounded, geometric, open apertures, soft terminals, even rhythm.
A rounded sans with smooth, monoline strokes and generously curved joins. Forms lean geometric—circular bowls and consistent radii—while maintaining readable proportions and open counters. Terminals are softly finished (not sharp or flared), giving letters a clean, continuous flow. The lowercase shows single-storey construction for a and g, contributing to a simplified, contemporary texture, and the overall spacing reads even and comfortable in text.
Well-suited for user interfaces, brand systems, and product packaging where clarity and warmth are both important. Its rounded construction and even rhythm help it hold up in short paragraphs, while the simplified shapes make it effective for headlines, labels, and wayfinding-style signage.
The overall tone is friendly and modern, with a mild playfulness coming from the rounded terminals and circular construction. It feels approachable and informal without becoming novelty, lending a light, optimistic voice to headlines and interface copy.
The design appears intended to deliver a clean, contemporary sans with a softer, more personable edge than strictly technical grotesks. By emphasizing rounded geometry and simple lowercase structures, it aims for easy readability and a friendly, modern character across display and text settings.
Round characters (such as O, C, and G) appear notably smooth and near-circular, while straight-sided letters keep corners softened rather than angular. Numerals follow the same rounded logic, matching the letterforms closely for cohesive mixed alphanumeric settings.