Sans Normal Kudah 13 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Futura BT' and 'New Lincoln Gothic BT' by Bitstream and 'Futura SH' by Scangraphic Digital Type Collection (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, dynamic, modern, sporty, friendly, confident, emphasis, modernity, clarity, momentum, impact, oblique, geometric, rounded, crisp, clean.
This typeface is a slanted sans with sturdy, even stroke weight and smoothly rounded curves. Letterforms favor simple, geometric construction with open counters and clean terminals, giving the set a crisp, contemporary rhythm. The slant is consistent across uppercase, lowercase, and numerals, and the overall spacing feels balanced for display sizes while maintaining clear internal shapes.
It performs best in attention-grabbing roles such as headlines, posters, branding, and signage where the slanted stance adds momentum. It can also work for short blocks of copy, pull quotes, and product messaging when you want a clean, modern voice with extra emphasis.
The overall tone is energetic and forward-leaning, with a confident, modern presence. Its rounded geometry keeps it approachable rather than severe, making it feel sporty and upbeat without becoming playful or decorative.
The design appears intended to deliver a contemporary sans optimized for impact, pairing geometric roundness with a consistent slant to create motion and emphasis. It prioritizes clarity and cohesion across letters and figures, aiming for a versatile, modern display workhorse.
Uppercase forms read as compact and assertive, while lowercase shapes stay clear and straightforward, supporting quick recognition in short text. Numerals are similarly robust and clean, matching the letterforms’ smooth curves and steady weight for cohesive headings and UI-style callouts.