Sans Normal Onkup 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Averta PE' by Intelligent Design, 'Avenir Next Paneuropean' by Linotype, 'Applied Sans' and 'Harmonia Sans' by Monotype, and 'Radona' by insigne (names referenced only for comparison).
Keywords: headlines, posters, signage, branding, packaging, confident, modern, friendly, straightforward, robust, clarity, impact, modern utility, approachability, geometric, rounded, clean, high legibility, even rhythm.
A heavy, clean sans with predominantly geometric construction and rounded curves paired with flat terminals. Counters are open and generous, and strokes maintain an even thickness with minimal modulation, producing a stable, uniform color in text. Proportions feel balanced rather than condensed or extended, with clear, simple joins and a consistent rhythm across uppercase, lowercase, and numerals. The overall impression is sturdy and highly readable, with softly rounded forms that keep the texture approachable instead of rigid.
This face performs well in display roles where strong presence and fast recognition are needed, such as headlines, posters, and signage. It is also well-suited to brand systems and packaging that benefit from a modern, sturdy sans with friendly geometry. In larger text blocks it maintains an even, legible texture, especially when clarity and impact are priorities.
The font reads as confident and contemporary, with a friendly practicality that suits everyday communication. Its solid weight and uncomplicated shapes lend an assertive, no-nonsense tone, while the rounded geometry keeps it from feeling harsh. Overall it conveys clarity, reliability, and a modern, workmanlike character.
The design appears intended as a versatile, high-impact sans that prioritizes clarity and consistency across letters and figures. Its geometric, rounded construction suggests an aim toward a contemporary look that remains approachable and broadly usable in branding and informational settings.
Uppercase shapes are broad and stable with smooth bowls and clear apertures, while lowercase forms stay simple and functional, favoring straightforward geometry over calligraphic detail. Numerals match the same sturdy, rounded construction and sit comfortably alongside the letters, supporting mixed alphanumeric settings.