Sans Superellipse Esgey 10 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Arpona Sans' by Floodfonts, 'FS Hackney' by Fontsmith, 'Foros' by ParaType, 'Sans Beam' by Stawix, 'Allumi Std' by Typofonderie, and 'Ranelte' by insigne (names referenced only for comparison).
Keywords: branding, sportswear, posters, headlines, packaging, sporty, dynamic, modern, confident, technical, impact, motion, modernity, clarity, brand voice, oblique, rounded, geometric, compact, clean.
A slanted, geometric sans with rounded-rectangle (superellipse) construction and consistently softened corners. Strokes are heavy and even, with low contrast and largely monoline behavior, producing dense, solid silhouettes. Curves are broad and controlled, counters are open for the weight, and terminals tend to be cleanly cut rather than tapered. The overall rhythm is forward-leaning and compact, with sturdy diagonals and stable bowls that keep forms feeling engineered and consistent across uppercase, lowercase, and figures.
This style suits brand identities that need a modern, active presence, especially in sports, fitness, and tech-adjacent contexts. It performs well in headlines, posters, and packaging where a compact, high-impact texture is desired. The rounded geometry also makes it a good fit for product marks, UI hero text, and short, punchy messaging.
The font reads as energetic and assertive, with a sporty, performance-oriented feel. Its smooth rounding tempers the strength of the weight, keeping the tone contemporary and approachable rather than aggressive. The oblique stance adds motion, suggesting speed, activity, and modern product design.
The design appears intended to deliver a robust, contemporary sans that communicates motion and confidence through its oblique stance and rounded-rect geometry. It prioritizes strong, uniform color and clean construction for clear, repeatable shapes in display and branding-driven settings.
Uppercase forms appear straightforward and geometric, while lowercase shows single-storey shapes and simplified constructions that reinforce a utilitarian, contemporary voice. Numerals follow the same rounded, monoline logic, maintaining a cohesive texture when mixed with letters.