Sans Normal Abguv 16 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Maison Neue' by Milieu Grotesque (names referenced only for comparison).
Keywords: ui labels, product branding, marketing, headlines, short text, clean, modern, friendly, neutral, tech, clarity, modern utility, friendly tone, clean emphasis, rounded, open apertures, slanted, airy, smooth.
A slanted sans with smooth, rounded construction and consistently low stroke modulation. Curves are largely circular/elliptical, with open apertures and generous counters that keep forms clear at a glance. Terminals are clean and unembellished, and the overall rhythm is spacious, aided by broad letterforms and comfortable internal spacing. Uppercase shapes read straightforward and geometric, while lowercase maintains a simple, contemporary structure with single-storey forms where expected and a compact, neat dot on the i/j.
Works well for interface typography, product and app branding, and marketing layouts where a modern italic voice is needed without sacrificing clarity. It’s a good fit for headlines, callouts, and short-to-medium text settings that benefit from open counters and a smooth, geometric texture.
The tone is contemporary and approachable, balancing a technical cleanliness with a mild conversational warmth from its rounded geometry. The italic slant adds motion and emphasis without feeling dramatic, lending a calm, modern energy suitable for everyday communication.
Likely designed to provide a versatile, modern italic sans that stays readable and neutral while still feeling lively. The rounded construction and open shapes suggest an emphasis on clarity, contemporary styling, and dependable performance across display and text-like sizes.
Figures are simple and highly legible, matching the letterforms’ rounded logic and maintaining consistent proportions across the set. The slant is even and steady, which helps longer runs of text feel cohesive rather than cursive.