Sans Normal Addaw 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to '35-FTR' by ILOTT-TYPE and '-OC Format Sans' and '-OC Pajaro' by OtherwhereCollective (names referenced only for comparison).
Keywords: ui labels, branding, editorial, posters, signage, modern, dynamic, clean, technical, sporty, emphasis, clarity, modernity, utility, motion, oblique, neutral, crisp, open, geometric.
This typeface is a clean oblique sans with smooth, rounded construction and low stroke modulation. Letterforms lean forward with a consistent slant, combining circular bowls with gently squared-off joins and terminals. Counters are open and evenly proportioned, and the overall rhythm is steady and legible, with straightforward, utilitarian shapes for both uppercase and lowercase. Numerals follow the same streamlined geometry, with clear differentiation and simple curves that maintain a uniform texture in lines of text.
Well-suited for interface text, labels, and dashboards where a clear oblique emphasis is useful without sacrificing clarity. It can also work effectively in contemporary branding, sports or tech-facing communications, and short editorial passages or headlines where a dynamic, forward-moving tone is desired.
The overall tone feels modern and energetic, with a forward-leaning posture that suggests motion and efficiency. Its restrained, no-nonsense shapes keep the voice neutral and professional, while the oblique angle adds a subtle sense of speed and emphasis.
The design appears intended as a practical, contemporary oblique sans that reads cleanly in continuous text while providing built-in emphasis through its slant. Its rounded geometry and consistent spacing aim for predictable, even color across lines, balancing neutrality with a subtle sense of motion.
The italic is a true slant rather than a calligraphic cursive, keeping forms largely upright in structure while leaning consistently. Round letters maintain generous internal space, and diagonal-driven glyphs (like V, W, X, Y, Z) reinforce a sharp, contemporary feel without becoming aggressive.