Sans Normal Tuguv 11 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'Bologna' by David Turner (names referenced only for comparison).
Keywords: headlines, editorial, posters, branding, packaging, dramatic, modern, assertive, elegant, impact, refinement, contrast, display, high-contrast, bracketed serifs, vertical stress, sharp joins, deep curves.
This typeface combines heavy, dark strokes with extremely fine hairlines, creating a pronounced thick–thin rhythm throughout. Forms are generally upright with broad proportions and generous interior counters, while curved letters show a strong vertical stress and crisp, tapered terminals. The design uses bracketed serifs and sharp joins that give verticals and diagonals a carved, decisive edge, and the overall spacing reads open and steady at display sizes. Numerals follow the same contrast model, with bold main stems and delicate cross-strokes for a distinctly sculpted silhouette.
It performs best in headlines, magazine-style editorial layouts, posters, and brand marks where its high contrast can be showcased. It can also work for premium packaging or pull quotes, especially when set with comfortable tracking and line spacing to keep hairlines from visually crowding.
The overall tone is dramatic and editorial, projecting confidence and sophistication through its sharp contrast and refined hairlines. It feels contemporary and premium, with a fashion-and-magazine sensibility that reads as bold rather than playful.
The design appears intended to deliver a high-impact, modern display voice that merges bold presence with refined detail. Its wide stance and dramatic contrast suggest a focus on attention-grabbing typography that still conveys polish and hierarchy.
In longer text, the thin connectors and hairlines become a defining feature, so the font’s character is most apparent when given enough size or print resolution to preserve those fine details. Round characters stay spacious and stable, helping maintain clarity despite the strong contrast.