Sans Normal Uhdug 6 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, branding, posters, packaging, signage, modern, neutral, confident, clean, friendly, impact, clarity, modernity, brand voice, simplicity, geometric, rounded, low aperture, large counters, smooth curves.
A sturdy sans with predominantly geometric construction and smoothly rounded curves. Strokes are even and solid, with wide bowls and generous counters that keep interiors open despite the heavy color. Uppercase shapes are clean and blocky with straightforward joins, while the lowercase follows a simple, contemporary skeleton with single-storey forms and minimal modulation. Terminals are largely blunt and squared-off, giving the design a crisp, utilitarian rhythm in text.
Best suited to headlines and short-form copy where a strong, clean voice is needed, such as branding, packaging, posters, and retail or wayfinding signage. It can also work for UI labels or navigation where a firm, modern sans is desired, though its heavy color will be most effective at larger sizes.
The overall tone is modern and direct, projecting confidence without feeling aggressive. Its rounded geometry and open interiors add a mild friendliness, making it feel approachable and contemporary rather than technical or austere.
Likely designed to deliver a contemporary, geometric sans voice with high impact and straightforward readability. The simplified lowercase and rounded, open shapes suggest an emphasis on clarity and a friendly-modern aesthetic in display and brand contexts.
The lowercase shows clear, simplified forms (notably the single-storey a and g), and the figures are compact and highly legible at display sizes. Circular letters read very round and stable, while diagonals (such as in V, W, and Y) contribute a strong, poster-like presence.